For the launch of Melissa and Doug’s new StickerWow!, we created an immersive influencer event to capture content for various trade and influencer socials channels.

Sticker Wow! is a character-themed sticker dispenser that a child stamps to make random re-peelable stickers come out.

Aimed at pre-schoolers (3-5 years), children were invited to choose their favourite stickerWOW! Character, complete the oversized activity pages and wall games and sticker anything in the space for even more stickering fun before receiving a goody bag.

We had two fun and engaging StickerWow Brand Ambassadors who guided the children through the experience and our fun play tables became a masterpiece, decorated with StickerWOW stickers throughout the day.

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